The Money Conversation has become Graddha.
Same people. Same practice. Same passion. New name.
“Graddha” means eagle in a South Indian language called Telugu. Eagles are a powerful and apt natural metaphor for wealth dynamics work. They soar above storms, care for their young even after they fledge the nest and have incredible vision. The eagle is a symbol used on money, but, more importantly, is revered as a sacred creature in some Native American traditions. We love that the name Graddha sounds like gratitude.
Graddha’s mission is to promote human connection, empowerment and creativity by understanding wealth in all its forms. Our work goes so much deeper than a money conversation.
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